FeaturedHow a Gourmet Marshmallow Business Makes $300K/Month
Lindzi Shanks started XO Marshmallow with $200 and a Pinterest recipe. Ten years later, she's selling 3 million marshmallows a year. Here's exactly how she did it.
Watched & Retold
A space where I retell the indie-hacker and tech stories I find on YouTube — in my own voice. From tech news to building solo, everything here is watched and written up firsthand.
8 posts so far
FeaturedLindzi Shanks started XO Marshmallow with $200 and a Pinterest recipe. Ten years later, she's selling 3 million marshmallows a year. Here's exactly how she did it.
StoryYoung Zhao grew Opus Clip to 50 million users and a $215M valuation in under 3 years. Here's the exact playbook he used — from failed pivot to product-market fit.
Tech NewsAI, market saturation, and VC-backed freemium products have killed the 'build first, market later' model. Here's what actually works now.
StoryI tried to build a startup after watching The Social Network. Here's what actually happened — and why I'd do it all over again.
StoryBenji built over 45 apps before finally committing to one — and that focus took Snag from $0 to $30K MRR in under four months.
StoryKyle Fowler didn't chase trends. He built apps for his own hobbies — and now pulls in over $120,000 a month from two card-scanning apps.
StoryTechnical skill is the smallest part of the equation. Here's what the data actually says about indie hacking success — and what the winners do differently.
StoryDavid and his brother Daniel bootstrapped Shipper, an AI app builder, to $50K/month — with no VC money, no technical background, and no original idea.